Coway : HALAL Products

R & D Center at Seoul National University, Seoul, Korea

HQ at Wisma UOA, Jalan Pinang, Kuala Lumpur, Malaysia

Woongjin Coway is a health and environment company incorporated based on the customer’s needs to protect themselves against the aggravating environment pollution and company’s strong will to respond to the needs of the customers and its concerns over the environment protection. Since its incorporation in 1989, Woongjin Coway has successfully maintained the No.1 position in water purifier market for over 19 years. Woongjin Coway has been striving to make valuable contribution to the happy lives of human beings by offering healthy and fresh-life environment through fresh water and clean air in 2007, Coway achieved USD 1.3 billion in revenue, representing an 8.5 percent increase from the year before. As some of Coway’s high-tech products can have a high initial cost to consumers when they first the market, Coway adopted a “Rental Business” model in 1998 to make them more accessible. As the cost to consumers decreased over time, people began widely adopting the products.

Woongjin Coway (M) Sdn. Bhd was set up in May 29, 2006 with an initial investment of RM5.8mil, which was subsequently doubled to RM11.6mil in November 2006. Malaysia as Woongjin Coway's fourth overseas market after China, Japan and Thailand and that it would be positioned as a regional base for the South-East Asia market. Yet now Coway is making its splash into the Malaysia market. Currently, we have 13 products line-up of water purifier, air purifier and electronic & manual bidet seat and there are more to be launched soon.

SEPTEMBER PROMOTION

1. Outright/cash : 10% discount & RM200  Giant Shopping Voucher

(BA12 & AP0509 only : 10% discount & RM 100 Giant Shopping Voucher)

2. Rental : Registration Fee RM200Waive

Coway Introduction

a. Coway Water Purifier with 0.0001 micron filtration system

b. Coway Air Purifier

c. Coway Bidet

HALAL CERTIFICATE FROM JAKIM

We are proud to announce that Woongjin Coway has successfully acquired Halal Certificate from JAKIM! Woongjin Coway is widely recognized as the leading home-wellness appliances manufacturer in Korea. Its state-of-art technology and innovative design has been recognized by the world’s authoritative organizations included Water Quality Association (WQA), Reddot Design, iF Design Award and etc.

Since Coway expanded its business to Malaysian market in 2006, our quality products and Cody services has won the heart of local consumers. After a period of market observation, we realized that the halalness of a product play an important role in buying decision of Muslim consumers. Indeed, Coway has received many inquires regarding halalness of product from public as Coway has continuously gain brand awareness among local market.

With the aim to prove our product’s halalness and assists Muslim consumer in buying decision, we had applied for Halal Certificate from Jakim and invited the said department to conduct on-site inspection in Coway’s manufacture factory and R&D Centre in Korea.

After a careful audition, Islamic Development Department of Malaysia has certified that the following Coway’s water purifiers and filters have complied the HALAL requirement according to Islamic Law:

1.   Value P-07Q L/R
2.   Mach CHP-03A L/R
3.   Metro CHP-04A L/R
4.   Petit CHP-06A L
5.   Sally CHP-06E L/R
6.   Plus Sediment Filter
7.   Neo Sense Filter
8.   Pre Carbon Filter
9.   RO Membrane Filter
10. UF Filter
11. Post Carbon Filter
12. Post Carbon Block Filter
13. Inno Sense Filter
14. Ceramic Filter
15. UV Filter

It’s worth a mention that every filter equipped in Coway’s water purifier meet the standard of halal processing while most other brands acquired halal certificate solely on its product, but not specific filters.

Halal Certificate issued by Islamic Development Department of Malaysia (JAKIM) received recognition in both local and international market.

Do not hesitate to contact me at 010 548 4066 or email at cowaylife2011@gmail.com for further information.

Thanks and best regards.

Nizam.

Authorized Health Planner Coway

010 548 4066